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Building and operating a successful website is not a random task. You want to deal with a company that has the expertise, the tools and resources to optimize your website to meet your business objectives, to enhance your corporate image, to provide you with the right features, to support you in your operations and to provide quality service at the right price. Building a successful website doesn’t have to be expensive but you do need to find the right partner and the right solution. Years of expertise has taught us many things. Here are some of the pitfalls to avoid:
The kid in his basement option:
Common belief says that every teenager or your next door neighbour can build a website in his basement. That might have been an option for your first website in the 90’s but it’s not an option today. We’ve built hundreds of websites and we know what works and what doesn't. We have the expertise, the tools and resources to optimize your site to meet your business objectives. By trusting your business with the “kid”, your site won’t be shaped to optimize your business objectives, you won’t get all the features that you need, you won’t have access to all the required expertise and he might just not be around to continuously develop and improve your site to keep you on top of the game. He surely doesn’t have all the resources that you require and the insight, services and features that you need. The kid grows up, moves on to do something else and you are stuck with a website that you can’t update anymore. We’ve seen this scenario too often. At the end of the day, it’s your business. Who should you rely on?
Free software or “in-a-box solution" option:
The cost of the software is usually only a small fraction of the cost to build and operate your website. Labour cost is the main expense to operate, maintain and to keep your site up-to-date. Before adopting a free or low cost solution “in-a-box”, ask yourself:
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Do you have the IT and software expertise to operate your website and to integrate the features that you need?
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How much is that IT and software expertise costing you and could your resources be allocated to more strategic and valuable operations?
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Do you have the expertise to build and operate a successful website?
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Do you have the design capabilities and know-how to design a site that will enhance your corporate image?
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How much time (and money) will it cost you to operate, maintain and update your website?
Your website is a powerful marketing and advertising tool to create awareness about your products and services, to entice consumer to deal with your company and to generate more business. Which type of business do you want?
Traditional full service website company option:
They might have a nice expensive office but you don’t have to pay for their lifestyle and archaic business model. Programming websites is no longer rocket science but it is time consuming and time means expensive hourly fees when these full service web companies build your website.
By leveraging the Dakis Website Publisher, Dakis is automating and greatly accelerating website development and programming process so you can get a top notch website at a fraction of the normal cost because it takes us a lot less time to get your site up and running without cutting corners, simply by being more efficient.
Now there’s a better way to build and operate a successful website
At Dakis, there's no mandate too big or too small. We've built hundreds of retailer, manufacturer and corporate websites. Our process is well adapted to your needs: from a small and simple website to a complete website with design and consulting work. Building and operating a successful website has never been easier and more affordable.
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